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PUJA PATRA- A glimpse into my academic world.
A Business Enthusiast.
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"Why isn't Western Products gaining traction in the Indian market?"
Recently I have been studying extensively about hair care products in India. According to my observation, Western hair care products have...
May 11, 2023
2 min read
Challenges faced by FMCG and How are they tackling.
I was observing that the FMCG personal care industry is facing several challenges that are impacting marketers and brands alike. From...
May 11, 2023
2 min read
Importance of Experimental Marketing
While discussing the latest marketing campaigns with fellow diners at a restaurant, I stumbled upon some fascinating insights. As a...
May 11, 2023
1 min read
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